The effect of plain packaging on response to health warnings.
نویسندگان
چکیده
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منابع مشابه
Plain packaging increases visual attention to health warnings on cigarette packs in non-smokers and weekly smokers but not daily smokers.
AIMS To assess the impact of plain packaging on visual attention towards health warning information on cigarette packs. DESIGN Mixed-model experimental design, comprising smoking status as a between-subjects factor, and package type (branded versus plain) as a within-subjects factor. SETTING University laboratory. PARTICIPANTS Convenience sample of young adults, comprising non-smokers (n ...
متن کاملPlain packaging policy: Preventing industry innovations.
The pack is a marketing tool for the tobacco industry - its shape, colour, fonts, descriptors and logos attract and mislead smokers. Health warnings on cigarette packs serve as a knowledge reminder for smokers to quit smoking. Plain packaging eliminates brand imagery elements from cigarette packs and has many benefits, including the reduction of intention to smoke and the denormalization of smo...
متن کاملThe effect of cigarette plain packaging on individuals' health warning recall.
PURPOSE To examine the extent to which increasingly plainer packaging might increase recall of health warnings. DESIGN A 4 (pack ID levels) x 2 (smoking status: smokers and non-smokers) between-subjects design in which participants were randomly assigned to view one package. SAMPLE Two hundred and twenty students from three universities in Nova Scotia, Canada, participated in the survey. ...
متن کاملYoung adult women smokers’ response to using plain cigarette packaging: a naturalistic approach
OBJECTIVES To explore young adult women smokers' cognitive and emotional response to using dark brown 'plain' cigarette packs in natural settings and whether plain packaging is associated with any short-term change in smoking behaviour. DESIGN A naturalistic approach. Participants used plain cigarette packs provided to them for 1 week and for 1 week their own fully branded packs, but otherwis...
متن کاملThe effect of plain packages on the perception of cigarette health warnings.
A survey was conducted with 568 adolescent children (average age 13) to investigate the possible effects upon perceptions of health warnings when cigarettes are presented in plain packaging. A measure of unaided recall was used to reflect participants' attention to the assortment of cues presented on cigarette packs. The presentation of health warnings in the context of plain packs achieved a s...
متن کاملNeural mechanisms underlying visual attention to health warnings on branded and plain cigarette packs
AIMS To (1) test if activation in brain regions related to reward (nucleus accumbens) and emotion (amygdala) differ when branded and plain packs of cigarettes are viewed, (2) test whether these activation patterns differ by smoking status and (3) examine whether activation patterns differ as a function of visual attention to health warning labels on cigarette packs. DESIGN Cross-sectional obs...
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ورودعنوان ژورنال:
- American journal of public health
دوره 89 9 شماره
صفحات -
تاریخ انتشار 1999